Is it just me or is there a serious trend in marketing homes as being somehow ‘Apocalypse’ proof?

I suppose part of it could be the recent ‘Rapture’ hullabaloo, but that can’t account for the whole phenomenon, to my mind. We’re just seeing too many cases of previously existing structures with various security features being rebranded to cope with the imaginary fears plaguing the internet these days.

Especially that most irrational fear of all, the fear of the Differently Animated (which we previously documented here on the ZRC blog)

Case in point:

Dreading the possible arrival of the End of Everything? Fearful that a meteor strike/catastrophic earthquake swarm/zombie apocalypse is in the offing? Looking for a safe place to ride out doomsday, a hideaway from which you can emerge to lead a rag-tag group of survivors through the shattered landscape of a post-burning/shaking/brain eating world?

We’ve got you covered with these homes that come outfitted with the latest in anti-Apocalypse technology – namely, a hole in the ground.

Yes, that’s right; the only thing these homes actually have in common is some sort of subterranean feature. Basements are now being talked about as essential tools to survive the horrendous and always-imminent ‘apocalypse’.

Brother.

At least the article linked above isn’t *all* about Zombies and the apparent (false of course) need to hide from them; they mention cannibals and meteor showers and such too. But then the last home gets this schpiel:

Situated in the backyard of a 3 bedroom, 2 bath house in Tucson, AZ, this imposing bomb shelter hatch will keep the zombies locked out or captives from a rival tribe locked in. Also, not a bad place to escape the Arizona heat.

Listing price: $73,900

I really don’t know what to say when the realtors are getting in on the Zombie-bashing game. Besides, of course:

For shame.

Tags: Advertising, Anti-Zombie Products

This entry was posted by John Sears on Monday, May 23rd, 2011 at 1:25 am and is filed under Zombie Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.